Aesthetic Machinery, Berlin
This paper will discuss how Content Osmosis is used within various electronic and non-electronic media and why it is a medium subterfuge. Media subterfuges refer to media content that is created or distributed for reasons other than what an audience believes, or for reasons other than what is proclaimed by the producers and promoters of the content.
Content Osmosis refers to a characteristic of a medium’s content being transferred into the personality of an audience, such as intellectual content making an audience feel more intellectual, or when the exclusiveness of a medium’s content makes an audience believe that they are exclusive. Although personality enhancements resulting from Content Osmosis may not exist in actuality, the recipients believe they do.
Don Ritter is a Canadian artist and writer living in Berlin. Since 1986, His interactive video-sound installations and performances have been exhibited at festivals and museums throughout Europe, North America and Asia. Ritter's recent work refers to servility and the social function of media, and his writings are primarily concerned with media literacy, ethics, and aesthetics. He has held full-time professorship in art and design at Concordia University in Montreal and Pratt Institute in New York City.